Viathon Bicycles made waves at its launch earlier this year as a premium bike brand incubated under an unlikely source. If you're making more of something, you can afford to invest in tooling and equipment and processes to make it cheaper. what happened to viathon bikeshtml5 interactive animation. Walmart Says Its High-End Viathon Bikes Will Grow Cycling It's like the lineup are marketed just like any other Walmart products, and the bike prices don't make sense. as an example they probably make 100-1000-10000 more of the same model moto as they would for the mtb. what happened to viathon bikes - ricepharmacy.com In stock bikes | CANYON US Oh that bike would make a good gift for my grandchild, so he stops playing mine craft and go outside a bit. A fine example might be the PRO Discover Carbon Seat Post which we reviewed, but there are others that would do the job well also. Also if you make that thing for many years, it further amortizes the investment. Don't think too fast. Honestly the bike prices are high because people buy them LOL. Dave Rome Apr 2020. With Walmart backing this brand, we can engage in a bike segment other brands wont touch.. Vosper: House of carbon cards, chapter two: Viathon revisited Thats a fine goal, but lets not kid ourselves: $2,300 is both a lot of money and also not appreciably cheaper than the pricing offered by a number of other brands. But the bikes are neither crap nor cheap. @roma258: It's a catch 22. what happened to viathon bikes - masar.group A long wheelbase and dropped chainstay design supports wide rubber and rough riding conditions. There are many many people for whom Wmart is their entire mass produced goods consumption experience. And then you have a full Dura disc model for 5G. Walmart Launches Premium Bike Brand Including $6,000 Mountain Bike I wouldn't ever recommend this bike to someone getting into the sport, because in my biased opinion xc geometry is not a good starting point and the price is simply too high. At the end of the day, we bike people live and work in a quirky, parochial and, more than occasionally, incestuous little industry, one with its own set of business realities. Viathon equips the M.1 with two clever features that challenge the common definition of an elite cross-country bike. Viathon's goals seem to be crystal clear with the R.1: Build a race-ready road bike for a high-end audience without the high-end price tag. If successful, Viathon can be rolled out widely, claimed Spinhirne-Martin. Maybe they could pump out some sultans for turner? Yea 10k is a lot for a bike, but its also top tier in the Mtb world. The Bike Forum. Nope: while the bikes its offering look to be good quality and competitively priced, the reason that Viathons entry turned heads is whos behind it: Walmart. I think bikes are priced high and I think the margins are higher than in other enterprises. http://www.walmart.com/cp/viathon-bikes/8471299? Anyone heard anything about the viathon? : whichbike - Reddit which would be why the mtb would cost more, not enough numbers to drive down the productions costs, mould costs. I can build proof of concept and then push over time into stores.. Turner Tech The impetus for the brand was therefore personal, not corporate. I was recruited two and a half years ago to raise the game and show what Walmart can deliver in terms of bikes, Spinhirne-Martin tells me. unless you can pay for it with your grocery bonuses / tickets that accumulated over a year after you forgot the card on your neighbors house after playing some domino. Viathon ships high-end carbon bikes from a Walmart - Bikerumor Its almost impossible for Walmart to develop premium offerings with the Walmart name, which is synonymous with keen pricing and out-of-favour out-of-town malls. Maybe. Kev has 43,000 subscribers. By July, barely 90 days from its glitzy premiere, Viathon had announced via direct mail and on its website that it was dropping prices on all models by as much as $1,000 per bike, to as low as $1,998. I did hear you and Andy mention 2300 on podcast 65. Have your questions answered, get a virtual tour of our showroom, collect measurements, or talk about financing options. Did you have any issues with clearance between the spokes and rival caliper in the front? The frames are customized for REI's product line and highly durable. And while low, Viathon pricing was at parity with any number of other name-brand carbon models, including Trek, Specialized, Cannondale and Canyon. Or assembled in store by Walmart employees???? Viathon is a start-up carbon bike brand with a difference. Don't need. But the move that really set the cat among the industry pigeons was the Viathon sales strategy, which at least strongly hinted at distribution via Walmart.com. So, that limits demand. It seems like it would be a good exploring bike for when you'd likely be riding lots of dirt roads as well as singletrack. bicycles The bikes are clean and simple, classy but without any fanfare. The R.1 is available in five stock frame sizes (52-59cm), and three complete bike build in addition to the $2000 frame & fork. But does it have enough soul and personality to compete with more established brands offering quality bikes at a similarly low price?". Your email address will not be published. Although from a bike industry perspective, the geometry is a few years outdated even for a hardtail. If they somehow get interested in riding they will take what Wmart has to offer, and if they have a lot of money and want the "best", Wmart is now there for them. Be here, Virtually. In Europe there's this large French sports goods chain called Decathlon. I've bought many clothing items from them, trekking boots etc and I was perfectly happy with the price/quality ratio. "The negativity starts in-store with reports of forks installed backward. Of course, you can always install a nice, compliant carbon post. They also have controlling interests in Rapha and Allied Cycles. Pinterest. according to industry analyst Jay Townley. A few things are apparent with Viathon. Hey Waltins: quit coming to aspen and stay in facking arkansas. The bike thats getting the most attention is Viathons new hardtail mountain bike, though Walmart is also launching with road and gravel options. How much is the bike when it has the XX1 components? 12-speed, electronic shifting, handlebar diameter changes, four piston brakes, blah blah don't need. Review: Viathon G.1 Carbon Gravel Bike - Cyclocross Magazine Viathon emerged as an interesting consumer-direct brand, under the ownership of Walmart. Its almost impossible for Walmart to develop premium offerings with the Walmart name, which is synonymous with keen pricing and out-of-favour out-of-town malls. The frame looks eerily similar to a China carbon frame I bought recently for $400 (frame and rigid fork). we must also look at what it costs to produce in numbers. Whole Foods sells the Yeti decals to place over 'Viathon'. Damn. I want high-level quality customer service to begin with, and I can control that in the US.. Buyers have 60 days from purchase to return the bike, and it can be new or used. Its a one-man Canyon, with Spinhirne-Martin sitting at his computer in San Bruno, California, bolting on expertise when he needs it. Almost all carbon frames come from Asia, and different brands often subcontract with the same large producers. Get Free Shipping Storewide ViathonBicycles.com w/ Coupon (Activate). Arkansas is also hosting several UCI events in the next few years including cyclocross WORLDS. The Club will ride Viathon's newly released carbon G.1 gravel bike and send a group of five Elite riders to key events like the Belgian Waffle Ride and Dirty Kanza, two of the most challenging gravel races in the world. Walmart launches upscale Viathon road, gravel and mountain bike brand This move isn't all too surprising. Boost? Bayside Women's Cruiser Bike, Rose Gold 1385 Pickup 2-day shipping Best seller $648.00 Hyper Bicycles Electric Bicycle Pedal Assist Mountain, 26 In. Viathon carbon road and mountain bike 40% closeout, starting - 9to5Toys The S-Works Epic only comes with an 11-speed groupsetthe Shimano XTR Di2so the Viathon wins in our books with the snazzy eagle. ummm.I regularly pass the bikes in walmart on my way to the sporting goods section to buy fishing/hunting stuff and I don't know of these $500 walmart bikes you speak of$250 is about the top price going unless yall have some gucci walmarts wherever this story was based? Viathons G.1 gravel bike requires the same build. Did Viathon offer some bold new technology,jaw-dropping value, or an irresistible brand story? It doesnt need to get younger customers. Industry watchers may remember the last time Walmart tried to get into the carbon bike game, which as I recall was about ten years ago. If nothing else, we've been surviving in this business for decades and we know the "easiest way to make a small fortune" in it a lesson which even the best-heeled outsiders have yet to learn. Adult Bikes - Women's Bikes & Men's Bikes | Walmart Canada 2020 Viathon G.1 Red eTap AXS - 99 Spokes Walmart will sell bikes under this brand soon with price tags up to $6,000. Required fields are marked *. Hyper Bicycle 26" Men's Havoc Mountain Bike, Black 417 Pickup +2 options $248.00 Kent 26 In. a buddy of mine, bought the g1 gravel bike to keep at his lakehouse (insert dentist joke, he's actually a cpa). The tires were Schwalbe Lugano which sell around $10 each. Even more interesting was Jordan's underlying premise that at least some of those hundreds of millions of Walmart customers would for reasons unknown and perhaps unknowable leap at the opportunity to purchase a full-dress carbon bike with a price tag northward of $3,000 precisely because they didn't have to go into a brick-and-mortar bike shop to purchase it. Walmart is not just a brand of box stores that populates every U.S. state. They were puzzled by it, because the market for a pure XC race bike is pretty small compared to more general modern geometry hardtails that are built for "fun.". 207 Walmart muscles into the high-end bike market - Cycling Industry News Thanks for your site. I read an article that estimates the bikes the top pro supercross riders use would cost somewhere in the range 100k-200k. By James Smurthwaite I'm cheering for you walmart!!! (not sure exactly) into building up a mountain bike mecca in Bentonville, Arkansas. Some of that is a function of the homogeneity of the modern bike-enthusiast business. The mountain bike is the perfect companion to discover new things off the beaten track. Por - 10 junio 2022. Thanks to a dropped chainstay design, the G1 clearance for 700c x 40mm or 650b x 2.1" tires and a maximum chainring size of 50t, according to the viathonbicycles.com website, while walmart.com boasts 700c clearance up . If in the next 6 months new bikes stopped selling and P&A upgrades shot through the rough, you bet your ass the industry would respond. Savvy consumers may baulk at the Walmart connections not just because of the value connotations but also the corporates reputation for poor labour relations but nor is Viathon a bike brand for the decal-focussed. Atomik/Berd Ultimate Gravel Wheels: At The Finish, The Riding Gravel Pedal Round-Up: Time Pedals Wrap-Up, Showers Pass Hi-Line SS Shirt and Cross Country Shorts: Quick Review, Cannondale Topstone Carbon Force eTap AXS: Getting Rolling, Episode #64 Waffle, GORE, Touareg, Hunt Wheels & More, WTB SG2 Gravel Tires: Resolute Checkpoint , Bontrager Circuit WaveCel Helmet: Quick Review, Gravel Grinder News: Shimano Introduces CUES New Mid-Level Group. You could get a 450 for the same as a well optioned V10. Could be interesting. It was a carbon fiber frame, and it had DA, but on close inspection it was only DA only where the DA logo was prominent. It's funny - as a surfer, I'm seeing a lot of people who typically spend mediocre wave days in the water scrapping for a lousy ride now turn towards mountain biking as their go-to activity when the waves are garbage. As mentioned, this is the lowest-cost complete bike in Viathon's G.1 range, but that doesn't mean the parts are low-cost. Or did you have its sale / closeout pricing in mind ($1,599)? What is this, a bicycle for ants?? He doesnt have a marketing team: he outsources that to Idaho-based Cranktank, the PR and marketing outfit led by Adrian Montgomery, ex of Scott, and Scott Montgomery, ex of both Cannondale and Scott and who is also the current president of Reynolds Cycling. The impetus for the brand was therefore personal, not corporate. Its exploding right now because people are afraid of riding in traffic. Viathon Bikes - Walmart.com Facebook. Walmart is hoping to entice customers to Viathon with a no-questions-asked return policy. Also something to liven up trails that you ride regularly. Not everybody has great trail access, but almost everybody has access to dirt roads.. And I suspect Viathon isnt relying on a deep tech story to market its bikes for a simple reason: the frames dont seem to offer clear innovation in design or materials. Like was stated, much of the pricing for this sport is utterly absurd. Its one of the biggest online merchants in the world, No. MBA Bike Test: Viathon M.1 - Mountain Bike Action Magazine Marketing has been slow-burn so far, rolling out a website and social media, getting journalists on the bikes at Sea Otter, and paying for GCNs Simon Richardson to ride the G1 from Outerbike in an advertorial video posted on 12th July and which has already had 34,000 views. The simple answer is: because it can. not bad at all. Viathon, like Bonobos, goes against the fundamental tenets on which Walmart was built. Press J to jump to the feed. You cannot buy a Viathon bike from one of Walmarts 4000 plus US stores (or from Asda supermarkets in the UK). But don't count the traditional players out yet, on either the supply or retail ends of the supply chain. When you're at this level, you may as well just buy direct from manufacturer through Aliexpress, They need to build a 130/140 travel trail bike for 2k with GX eagle then I am in lol. MTB, Black 648 3+ day shipping Best seller $91.14 16" Marvel Spider-Man Bike for Boys' by Huffy 435 Full on rippers. In 2017, Bonobos was sold to, you guessed it, Walmart.Walmart wanted Bonobos because it was a favourite of high-income urban millennials. Viathon Bikes launched to surprise, confusion and intrigue back in April, offering high-end carbon XC hardtails despite links to Walmart. VIATHON M.1 MOUNTAIN BIKE PROMO VIDEO: M.1 | XX1 Eagleproduct description: One of the lightest, fastest mountain race machines that money can buy, the top-line M.1 delivers a SRAM XX1 Eagle drivetrain for race-proven, single-ring shifting performance. Discover our range of MTBs | ROSE Bikes When everyones selling a $3,500-ish Shimano Ultegra disc-equipped carbon gravel bike with an oversize headtube, asymmetric rear triangle, and scads of tire clearance, its a little hard to stand apart from the crowdeven when there are real differences. News of a new bike brand was recently published online that linked the Viathon Bicycles brand with Walmart. Picked up a fishing pole and Razor scooter for my kid there recently. Um that copper color scheme on the pre-order bikes is also quite loveleh. Too many highly paid engineers on staff working on "advancements" that most riders never needed. Someone in the Walmart family must be a mtb enthusiast as they also fund the Bentonville Arkansas trails which I believe is where their HQ is located. ViathonBicycles.com newsletter codes, Viathon Bicycles reseller codes, Viathon Bicycles competitor coupon codes. And failing. Walmart are best known for their $300-$500 bikes that. Thanks to its robust construction, coarse tyre tread, powerful brakes and . Good. (if they care about value, they'll go YT or Canyon, etc.). The bike uses a very rigid pivot/BB comprised of two MID-BB's inside one another. Vitus Bikes An s-works bike off the floor performs at a pro level. The Boundary has the geometry of a road bike with the heart and handling of a trail bike so you can rumble confidently across all kinds of mixed terrain and races. Its a fine balance caused by the nature of disc brake calipers, front wheel spacing, hub flange spacing, and wheel design. I will also say again that for the extra money, a RedShift ShockStop stem cures that front end issue. As a straight-up road bike, wed have no issues with the Viathon G1. Now, if Viathon frames were suddenly produced in the USA my American hands, with progressive geometry and class leading weights, that might be a different story - but a Taiwanese sourced frame that is pretty much identical to a Hong Fu or Workswell or whatever isn't really a selling point, especially when it costs a few grand. Way too much focus on the manufacturing/engineering side on squeezing out that next 1% gain in performance, then convincing us through marketing (or forcing us in the case of Boost) that we need it. Refunds can only be issued to your original payment method. Wouldnt be caught dead buying one of their bikes but competition in any industry is a good thing. Browse. It has longer, slacker geometry than its road bike cousin and different tube shaping. They tasked a few well known bike designers with creating a new brand. At least i know enough to tip my waitress. 1 - Walmart didn't buy Viathon. The brand is starting with three models . I dont think people in the market for $2000-5000 bikes would even think to buy at Walmart let alone shoulder the stigma of owning a bike bought at Walmart, right or wrong as that is. Sign up to receive GearJunkie content direct to your inbox. Its name is Viathon. Things have moved on. Maybe in this specialist market they've done a better job. And while the bikes may be sold on Walmarts website at some point, theres no mention ofselling in stores, which would put the bikes in front of a broader audience. Dollar-for-dollar there are other carbon-framed high-end bikes out there that undercut the Viathon offerings. All the frames are carbon fiber, and the gravel and road models fit solidly within current design trends that prize features like disc brakes and clearance for wider tires. Years ago a friend of mine bought a carbon fiber Dura Ace bike. I built the brand without them knowing about it at all, reveals Spinhirne-Martin. @Greg B We did not experience that issue, but as you say, the clearances are minimal, and that is not an uncommon issue with many combinations of calipers/wheels. I'm guessing this is Plan B to get the bike seen by more people Will it actually be in the store or order online with instore pickup or delivery? If These guys could take a similar (or slightly better) spec and cut $200 off of it, and I'd bet it'd be a huge seller. Bike is not returnable if damaged or not fit for continued use (Please see Warranty and Crash Replacement policy) ", i wouldnt buy the mountain bike but their gravel offering is interesting for sure at 3k. Since 1994 these are the words that continue to resonate within us. I wanted to make bikes that I would want to ride, says Spinhirne-Martin. One could even go as far as to install Redshifts own ShockStop Seat Post for the ultimate smoothness out back. So how much cheaper are these complete builds? has lg fixed their compressor issues 2020. Spesh's Fuse 27.5 comes to mind, costing ~$1200. And the company currently sells more bicycles in the United States than any other retailer. Tapping into the gravel and bikepacking trends is the G.1, with the frameset and 105 options priced identically to the R.1. Now on to the final word on this carbon fiber crushed rock roller. Whether as an agile bike for everyday rides, a robust partner for city and countryside or as sports equipment for touring and off-road action, the MTB guarantees lots of riding fun. I mean, they still have to make the same deals with sram, rockshox, shimano etc. "With Walmart's reach, we will create an awareness of the brand.". Note: Viathon sent over the Rival 1 G1 bicycle for test and review at no charge to Riding Gravel. I have noted that we are not the only ones saying this, for what it is worth. The Viathon website has more specs: https://www.viathonbicycles.com/products/road-bike-r1-105. REI Co-op bikes are worth a look for most cyclists. In 2017, Bonobos was sold to, you guessed it, Walmart. Frame weight is a claimed 1,010 grams for size 54, including derailleur hardware and bottle cage bolts. @roma258: It's not. Explore, search and compare thousands of the world's best mountain bikes here on Mountain Bike Database. what happened to viathon bikes - s208669.gridserver.com Viathon has chosen a RockShox SID RLC with 120mm of travel. I'm a kiter, and that industry is even worse. It's not the products: a three-frame range of MTBs, and gravel and road bikes. A year later, the bikes closed out for about $1,000 apiece, and I read at the time on various online consumer groups that sharp-eyed cyclists were snapping them up as preassembled build kits and flogging the framesets online for maybe a hundred bucks a copy. It makes it a lot more difficult to invest in processes and equipment that can ultimately bring the cost down significantly. Except none of that happened. Bike industry seems super healthy (at least outside looking in), coming from the moto world. Katie Compton. I dont shop at Walmart anyway since they decided to blame guns for violence. No normal business can compete with their strategy. In the meantime, it seems Walmart isn't quite sure what they've created or who . It's why car companies like BMW don't come out with a new 3-series every year, but more like every 7. Go to the shop Go to the shop. But if Walmart must have some data that shows theyll sell some of these. We wanted to create a non-intimidating platform, said Spinhirne-Martin. And that is the point. When flexing the wheels on hard pedaling, I get some rubbing which viathon attributed to spokes being out of tension, but the clearance is ridiculously minimal. Bikes cost more than motos, makes no sense at all. Viathon is a new direct-to-consumer bike brand owned by Walmart that launched this week with a line of carbon bikes that sell between $2,300 and $6,000. Lightweight carbon frames: Viathon bikes, including the Dura-Ace road bike, Ultegra model, R.1, and G.1 bikes, are crafted with durable, lightweight carbon frames to give you an edge over riders with heavier XC and mountain bikes. Walmart is also the largest grocer in America and possibly the world. Likewise, this doesn't mean that the UK will see high-end road and MTB bikes retailed from Walmart-owned Asda (not least because Walmart is off-loading Asda in a deal with Sainsbury's if the CMA allows it bicycle Thats a challenge. They travel by private jet, stay in luxury hotelshave huge parties And never tip anybody anything EVER. For now, no. Right? Shoppers will have four build choices per model. They want tech, they want new features, they want new stuff. We have incredible traffic on our site. At any rate, the Viathon G1 is an interesting option that we hope to see developed into something more refined in the areas of rider comfort, versatility, and geometry in the future. 0. khao lak, thailand tsunami 2004. houses for sale hervey bay $250,000 to; gwinnett county gun show 2021; eagle point elementary school staff; super shuttle sanford airport Review: Viathon R.1 Road Bike - VeloNews.com There are no whiz-bang spangles for instance, the MTB is a vanilla hardtail. The wheels were Shimano RS100 or whatever is the wheelset that sells for about $100. Pleased to see this. Both are well-qualified bike industry veterans, but its not a riveting founder story like, for instance, that ofAllied. The motorcycle comparison is nothing to do with whether its top spec blaa blaa blaa. Read Review. By signing up for email newsletters, you agree to GearJunkie's, Click to share on Facebook (Opens in new window), Click to share on Twitter (Opens in new window), Click to email a link to a friend (Opens in new window). Its easier and faster for me to expand our bike offering online than it is to go into stores. Without the curiousness of the Walmart link, I wouldnt even be writing about Viathon. First, this hardtail gets more than just the usual 100mm-travel fork. Absurd that things with engines are cheaper than pedal bikes. I wanted to make bikes that I would want to ride, says Spinhirne-Martin. 1. But once you lend them a bike and let them tear it up, they are all-in, 99% of the time pending an injury. VIATHON SPONSORS CAFFEINE AND WATTS, RUDY PROJECT LAUNCHES - CrankTank Nowadays, a search for Viathon bikes on the Walmart website (see here, here and here) returns a notice that the item is no longer available; the image from the final link (also shown above) displays another brand and model entirely. That's a common argument in PB comments and everyone blows up saying you can't actually get a good mx bike for that price so why did I see one like you mentioned for 6k at my dealership? @MDZ Thanks for checking out Riding Gravel and for that feedback. Cue the cheap-crap jokes. 'Box-store bike' takes on a whole new meaning as Walmart launches Viathonn, a private high-end cycling brand. We highly recommend retaining the original shipping box & protective packaging for future use. Good, we need more of this competition. Call it a 'Walmart' bike if you must. (The first was at the Sea Otter expo earlier in the year.). I don't know what site you are on but thats all there. "SHIMANO 105 FC-R7000, HOLLOWTECH 2, 50-34T". viAtHOntM is a systemic product. Viathon is a new direct-to-consumer bike brand owned by Walmart that launched this week with a line of carbon bikes that sell between $2,300 and $6,000. @jason-99: With that logic, give everyone nukes. $6000 Walmart Bike? | Viathon Bicycles coming soon! - YouTube No mention of any real pertinent specs that you'd expect when buying a bike. Viathon Launches New Direct-to-Consumer G1 Carbon Gravel Bike Its not a bad platform though, and for the right situations, it would serve the rider spectacularly well. Viathonbicycles.com has more info. First they took our jerbs, and they're taking our guns! However, 29 wheels will make your bike react slower to obstacles you may encounter. Little info you may want to know about the Waltons. dont think people in the market for $2000-5000 bikes would even think to buy at Walmart let alone shoulder the stigma of owning a bike bought at Walmart. Hopefully the forks won't be on backwards. Press question mark to learn the rest of the keyboard shortcuts what happened to viathon bikes Viathon is a standalone direct-to-consumer brand that, by rights, shouldnt exist. Read through the small print "Returns and Refund Policy: 60 days from date of purchase - new or used with proof of original purchase. Correct that 74 million. Not a fan of Walmart. As technical editor Dan Cavallari pointed out in our sister publication VeloNews, "Viathon ticks almost all the high-end boxes for a bike with a lower pricepoint. Viathon M.1 GX Eagle Mountain Bike Review | SRAM GX EagleI was amazed how light this bike was and how well it climbed!Viathon was kind enough to send me over. As much as I agree with the general sentiment, there are some other factors that tend to get overlooked in this comparison: Wal-Mart has these pretzel bites with beer cheese for like $2 bucks, pretty freakin awesome after a ride. Viathon was his idea, springing from his background as a former pro rider, a one-time USA Cycling team mechanic and latterly a web commerce geek with Backcountry.com and before that Competitivecyclist.com.
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